AdoptionWorld.net News

Tapestry Books and its deceptive advertising

Posted by kmobley on November 18, 2009
AdoptionWorld.net News / No Comments

Tapestry Books and its deceptive advertising as it pertains to Adoption World Specialties.

One of our competitors, Tapestry Books, shows our books “The Real Me” and “My Adoption Workbook” on their website even though they are not an authorized reseller. They show a picture of our books with the caption “Product currently unavailable.” Our books are very much “available” and can be found on our website, www.adoptionworld.net.

At one time Tapestry did sell our books. However, over six months ago Mr. Shep Morrow was informed in writing that he was no longer authorized to sell our books. Since then, we have asked two more times for their removal from his site. Mr. Morrow says it will cost him money to change his website, yet he has recently added this phrase to the description of our book “The Real Me”,

Indefinitely Out of Stock

Contact us for alternate suggestions.

When we spoke to Shep about this, it was pointed out to him that this is a tactic known as deceptive advertising and it is illegal.

You have to go no farther than the Federal Trade Commission website for confirmation. “The Federal Trade Commission Act allows the FTC to act in the interest of all consumers to prevent deceptive and unfair acts or practices. In interpreting Section 5 of the Act, the Commission has determined that a representation, omission or practice is deceptive if it is likely to:

* mislead consumers and

* affect consumers’ behavior or decisions about the product or service.”[1]

We believe that what Tapestry Books is doing falls under this act.

Readers, what do you think?

Please blog and let us know your thoughts, or take your views to Tapestry Books directly, jmorrow@tapestrybooks.com and let him know what you think of his deceptive practices.

Keywords

Tapestry Books

The Real Me

My Adoption Workbook

Adoption World Specialties


[1] http://www.ftc.gov/bcp/edu/pubs/business/ecommerce/bus28.shtm

Piper the Pig in Life Book My Growing World

“My Growing World” , a life book from Adoption World Specialties, features a character named Piper the Pig. Piper speaks to foster and foster-to-adopted children everywhere. This memory book is written for children ages 6 – 10 years of age.

“Hi there! My name is Piper. Your adventures in your growing world are so important that you are going to write them down in this life book. This is your story! You might have a caseworker, foster parents, or adoptive parents who can help you along as you write your story. They will also do their best to help you record information that you may not know.

As you work on your story, you might notice that you have a lot of different feelings. If the information is new to you, you might be excited to find out more about your life! However, there may be things that you think about and record that could make you sad or angry. Don’t worry! We’ll all help you on your journey. All of your feelings are important, and none of them are wrong to feel.

Enjoy the adventure of writing your story!!! If you need to skip a page, go for it! Try to take the time to come back to it later when you feel ready to work on it. It’s more important to think and feel through these pages than to complete each one quickly and in order. You’ll find that some of the pages are just for your enjoyment, and you might find some activities that you can do with other people too! Have fun creating your life book. Happy writing and drawing!”

Kathleen Carroll

Author of “My Growing World”

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November is Adoption Month!

The month of November generates awareness for our special foster and adopted children across the United States. On November 14 at 1:30 p.m., Linn County in Iowa will be hosting an event at the Courthouse to bring foster and adoption advocates together. Please join Adoption World Specialties at this special “Adoption Friday”!

Kathy Mobley, Chuck Carpenter and Jim Ketchum will represent Adoption World Specialties. Our company aims to help foster and adoption situations by providing children with a lifebook and therapeutic, enjoyable guides to life. These life books and resources help children, parents, agencies and social workers document the child’s past and help engage, excite and educate the child about their adoption experience. Please visit our website for further information about our authors, our publications and meet our staff. We look forward to joining you on November 14th function, in an effort to help facilitate a healthy transition for foster and adopted children.

www.adoptionworld.net

*If you are interested in adding a link to our page or if we could add ours to your page, please let me know! We can help more children if we reach out!

Ann Boland

aboland@cornerstonepress.net

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Susan Creates a New Adoption Book Cover

Have you seen the new cover for The One and Only Me?

web-oneonly-me

Susan did a fantastic job bringing these books to life with color! She stayed with the familiar theme of the book using Ricky the Raccoon. The new cover is so creative using a “ME” riding on a swing hanging from a tree. The simple leaves create a great canopy over the swing. The slight glow of a sunset or sunrise is in the background. Besides bringing a lot of creativity to the book, it now offers some real flexibility. On the previous cover there was a box marked out for a child’s 5 x 7 photo. If a child doesn’t have a photo or even one the right size, the book can look like it is missing something. This new design looks great even if the photo isn’t there.

Susan is one of two designers here. She has a son in the 8th grade that is very involved in Boy Scouts and plays in the Middle School band. Their family loves to rough it in the great outdoors. So often Moms (like me!) are big wimps about camping. Susan loves being outdoors and fortunately has passed that passion onto her son.

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